The World of HSY Prints Summer 2012 will be followed by a limited edition prints collection later in the summer, specifically in celebration of Eid. The House of HSY also announced earlier the launch of a brand new collection this year, HSY Nation a range of prints that has been designed, printed and priced to cater to a wider diversity of people, thereby bringing the fashion houses’ coveted aesthetic to a larger audience of women in Pakistan.
Speaking about the expansion of his prints into three annual collections, Head Designer and CEO of the HSY design house Hassan Sheheryar Yasin said “We are incredibly excited to be expanding our design and retail to three distinct collection of prints this year, all launching one after the other, marking a complete HSY lawn journey the season. I am particularly pleased to launch our new brand HSY Nation through which we are now able to cater to a wider audience allowing us to be one of the first designer lawns’ to respond to so many different audiences. All of our prints are being heavily quality tested internationally as well, so be it a World of HSY Print or something from our HSY Nation line, we will give our clients quality products.”
Fashion model Mehreen Syed, Rubab, Cybil, Sabina Pasha, Amna Babar, Neha Ahmed and many other famous male and Female Fashion Models represent the HSY Lawn Prints on stunning ramp whereas the event was organized by QYT and PR by Lotus. Stylist Ather Shehzad and Designer Atif Yahya of Sadia Designer Lawn and many others attended the glamorous event.Via Fashion Central
Speaking about the expansion of his prints into three annual collections, Head Designer and CEO of the HSY design house Hassan Sheheryar Yasin said “We are incredibly excited to be expanding our design and retail to three distinct collection of prints this year, all launching one after the other, marking a complete HSY lawn journey the season. I am particularly pleased to launch our new brand HSY Nation through which we are now able to cater to a wider audience allowing us to be one of the first designer lawns’ to respond to so many different audiences. All of our prints are being heavily quality tested internationally as well, so be it a World of HSY Print or something from our HSY Nation line, we will give our clients quality products.”
Fashion model Mehreen Syed, Rubab, Cybil, Sabina Pasha, Amna Babar, Neha Ahmed and many other famous male and Female Fashion Models represent the HSY Lawn Prints on stunning ramp whereas the event was organized by QYT and PR by Lotus. Stylist Ather Shehzad and Designer Atif Yahya of Sadia Designer Lawn and many others attended the glamorous event.
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